Restaurants
A Cheese Making Tradition
Homemade Mozzarella is part of what separates a meat store from the next one. A&S had a family tradition passed down from generation to generation, and that tradition continued on with Sam. He showcased how he makes his Mozzarella and we made this into such a great storytelling piece for his customers to see.
What did they need?
Homemade mozzarella is one of the few things that separates a counter from the one down the road. The recipe had been handed down through the family and Sam was the one making it, but a customer standing at the case had no way of knowing any of that.
- Location
- Massapequa, NY
Work performed
What did you do?
We filmed one batch start to finish, close enough to see the curd stretch and the water run off it. No voiceover and no script, because the process explains itself if you point a camera at it properly.
It runs on social and in the shop, and it answers a question the case itself never could.
Show me the result
Video Production
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